Heart Genomics Identity

Heart Genomics is a biotechnology company focused on genomics-based personalized therapeutics for heart failure patients.

The brand identity represents the company’s focus on using genetic information to inform patient care and improve outcomes.

The symbol features a heart design inspired by squares in the company’s gene signature image. The logotype uses contrasting weights, highlighting the letters A, C, G, and T, which represent the four molecules found in DNA.

Roles

Brand Strategy

Creative Strategy

Design

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